SEO Brighton

The foundation of our SEO Service

Keyword Analysis
Keyword Analysis

In depth keyword research, current competitor analysis and highly targeted content creation - based on the data.

On-Site SEO
On-Site SEO

We comb through the sites code, covering all markdown to ensure every page hits Googles requirements.

Link Building
Link Building

Laying the foundations of your website's digital presence, and embeding it throughout the digital landscape.

We’re a Brighton SEO agency focused on helping your business achieve great organic search results that boost visibility and improve your ranking on search engines such as Google, Bing & Yahoo.

When delivering SEO services in Brighton it's important to develop a strong strategy for Search Engine Optimisation (SEO) that meets the needs of your business. It means that potential customers can easily find you online and choose your companies products and services rather than your competitors.

Industry Leading SEO Agency in Brighton

If you are looking to improve online visibility, it’s essential to work with an SEO specialist. Brighton is home to an eclectic mix of businesses, from large corporations to micro start-ups and small, home-based companies. At DIP Digital, we put in the hard yards to understand your business and find ways to improve search engine performance. A working SEO strategy is more than choosing a set of keywords and putting them into your content. Today’s ranking algorithms are highly sophisticated and take many different factors into account.

As a top SEO company in Brighton, we offer businesses the complete package, including:

  • Giving your current website and its content a full free site audit and looking for areas where improvements can be implemented.
  • Creating amazing SEO focused content that improves your rankings, not just for Google but other search engines such as Bing and Yahoo.
  • Provide cutting edge SEO solutions such as encouraging backlinks, ensuring your website is mobile-ready or improving loading speeds for your pages.

Our SEO agency is here to support you whatever your size, sector or business goals are. Unlike many companies delivering SEO in Brighton, we offer everything from on-page and off-page to technical SEO services.

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SEO Surrey

Attract More Customers With Local SEO Brighton

While some businesses have dreams of going global, the vast majority need Brighton SEO services to improve their local visibility. Whether you’re a high street store, a firm of solicitors, a Sussex builder or a mobile beauty parlour, standing out on platforms like Google My Business is critical.

Each business is different and creating the right content strategy for your goals is a vital part of the job for any Brighton SEO experts. Brighton and the surrounding area is home to hundreds of thousands of potential customers, many of whom search online when they want to find a service, a local restaurant or bar or a great place to shop. We’re the leading SEO specialist in Brighton, able to optimise your search rankings and make you more visible to your local audience.

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Service Breakdown

Truthfully, SEO is not about pacifying bots; it is primarily focused on grabbing user-intent with your business offerings. Whether this in the formula of brand awareness, product promotion or refining overall usability. This can be in the technique of a full-on implementation of technical changes to content construction and rewrites to make sure that you are delivering to the highest quality. The technique is a long term strategy which pays high dividends later on in the form of free consistent organic traffic to your website, here is a quick overview of how we achieve this.

First, we conduct an initial SEO audit, whilst confirming your goals. The audit will be based on your on-page SEO, competitor analysis, current and potential keyword focus. Once we have acquired the initial data, we will formulate a long term strategy to lift you to the top of the search results.

Once we have acquired all the data and made a strategy it is time to set the wheels in motion, the first port of call will be the website. On-site SEO will need to be conducted, this involves content editing, markup language implementation and code structure alterations – this is all following our generated strategy. Once the website is fit for purpose we then look to secure external factors.

Now everything is planned and the foundations have been set accordingly it is time to build the strategy’s momentum and root your presence, this is achieved through unique content updates, external linking, social integrations updates and time. Google, unfortunately, will not let you rest on your laurels, essentially we must show Google you are HERE, RELEVANT, GROWING and ready to SERVE customers.

As you are regularly being crawled and related to relevant queries Google will be looking for growth in relevancy for your target keywords. It is then our task to monitor your reports, identify areas of growth as well as negate negative influences. This process happens in parallel with SEO trend changes, algorithm updates and competitor analysis.
Why Choose Us In Brighton

SEO and Your Business Website Design

With years of experience providing SEO services in Brighton, working with hundreds of clients on accounts of all sizes and many different industries, we have the skills and knowledge to implement SEO strategies that get results. New website designs can look highly attractive but, if you’re using an off-the-shelf design, it can also have a severe impact on your local SEO. We can work with you and ensure you have a cutting edge website for your business that is highly secure, effective for search engine optimisation and delivers exceptional results.

Our approach includes improving the user experience, optimising your chance of appearing at the top of rankings with amazing content and increasing conversions with revenue targeting approaches. One key factor in our ability to deliver the industry-leading Brighton SEO services for our clients is how we measure results. Without effective metrics, it’s difficult to make changes and optimise your strategy so that it delivers the best return on investment. With our data, reporting, analysis and actionable insights, you can quickly see the beating heart of your SEO campaigns.

SEO in Brighton and Beyond: A Holistic Approach

We're the SEO agency Brighton businesses trust to do exceptional work, deliver more leads and increase the online visibility of their brand. All of our clients can benefit from our full range of marketing services such as web design, pay per click advertising and social media marketing. Linking a range of marketing activities together gives your business the best chance to shine online, attracting more customers and delivering higher levels of revenue.

If you are searching for a Brighton SEO company and want to build a relationship with a team of marketing professionals you can trust and who are interested in your business, contact DIP Digital today.

Frequently Asked Questions

A lot of the digital marketing jargon can be confusing for people starting to explore the possibilities, we have taken some commonly asked questions to help guide you.

SEO is the process of optimising a website, as well as other external factors, with the end goal of increasing traffic to your website within search engines such as Google, Bing & Yahoo. Not only does this mean increasing your organic position within the search engine results page (SERPs), but it’s also about getting your website to appear for more search terms (keywords).

It is important to know that SEO is a very detailed subject made up of many different areas. SEO works by making a wide range of optimisations of both internal and external factors, which provide what Google’s algorithm is looking for when deciding who ranks in the higher positions of the search engine results page (SERPs) for a specific keyword or keywords. Now, there are hundreds of factors that the algorithm is looking for, some of which it prioritises over others, we refer to these more important factors as having more ‘weight’.

Optimising your website for SEO requires an understanding of the SEO fundamentals, as well as a good SEO strategy which you are able to implement. It is important to understand that SEO can be broken up into three parts, on-page SEO, off-page SEO and technical SEO.

On-page SEO refers to optimisation that you can make directly on the pages of your website, these include optimising title tags, meta description, heading tags, alt text, internal links and many more.

Off-page SEO impacts your website but the changes do not happen directly on your website. An example of off-page SEO can be outreach marketing, inbound links, referring domains, social media interactions and much more.

Technical SEO refers to optimisations to the core functionality of your website, these include optimisations to your website structure, site speed, core web vitals, structured data, sitemaps, crawl budget, website security, mobile responsiveness and a lot more.

We work to an hourly rate which means that we can work to any monthly budget, giving our clients complete flexibility and whilst delivering a first-class service. Another benefit of working to a very competitive hourly rate is that we can help business of all sizes, whether you are a small local business or a large global brand, we can work to your budget and deliver an SEO service that gets results.

If you require more information about our SEO services, prices, and how we can help your business generate more leads, please contact our online digital marketing agency today. Our friendly staff will be more than happy to provide you with a completely free no-obligation SEO audit of your website, which will inform you of all the areas that need to be improved; this is the first step to building an effective SEO strategy.

When referring to keywords in SEO, we are talking about the search queries that users put into search engines such as Google, Bing & Yahoo. Keywords are one of, if not the most important aspects of SEO.

Ensuring that you are targeting effective and revenue-generating keywords is essential. Too often people can waste time targeting keywords that generate traffic but they are not generating the right kind of traffic... traffic that generates leads, or even worse the keywords don’t generate any traffic at all. In order to avoid such a situation, keyword research is required, this is the most important step of any SEO strategy. During the keyword research process, we find and validate keywords that are relevant to your products or services, with a focus on keyword relevance, search volume, competition and where they site in the conversion funnel.

Both key digital marketing activities, SEO and PPC go hand in hand and can support each other really well to increase traffic to your website. We always recommend implementing both if your budget permits, and here are a few reasons why:

  • When running PPC alongside SEO within the same agency, there is no longer a fight for budget, allowing both to work hand in hand to support your marketing goal of increasing traffic and leads.
  • Where PPC can be extremely expensive for a competitive keyword, SEO is a good alternative. By increasing your rankings for that keyword within organic search results, you can reduce PPC costs and generate a large amount of organic search traffic.
  • You can dominate the search engine results page (SERPs) landscape. This can be achieved by having a good organic position on page 1, as well as having a good Google Ads placement on page 1, increasing the chances of a searcher navigating to your website.
  • Your website more than likely will rank in position 1 for branded search terms, but in some circumstances you competitors may still be able to appear to above you by using Google Ads. By utilising PPC alongside SEO you can deter and even stop them from doing this via a number of methods.
  • The data obtained via a successful PPC campaign can be extremely helpful in supporting your SEO campaign, and even vice versa. PPC data that can help SEO efforts include keywords for keyword research, demographics, Ad copy to optimise title tags and meta descriptions in order to increase Click-Through-Rate (CTR), and much more.

Based on a good SEO strategy and dependant on keyword difficulty and the level of competition, you can expect to see positive increases in rankings after the 1-2 months. Ideally, we aim to see good progress by month 3 and significant progress for your target keywords by month 6.

Please note that there is no exact timeframe for how long it takes to see results from SEO. With SEO you are dependant on Google’s algorithm; how long it takes to pick up changes and then adjust your position based on those changes. There are ways in which we give Google a nudge to get things mover a bit quicker, but please remember that SEO is NOT instant impact marketing, that is where PPC’s value lies.

Real World Local SEO Application

Part of a good SEO strategy is the implementation of a good content marketing strategy, you can use this to support local SEO efforts and increase additional leads in other towns that you service. A good example of this technique in action are geo-pages such as the ones we use below, they delivery hundreds of leads for us each year.

Fancy a different flavour?

We deploy multiple techniques to help you dominate the digital space, check our some of our other services.
PPC Management

Quickly acquire customers with purchasing intent, our PPC campaigns will give you leads instantly.

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Our Marketing Services
Website Design

Fully customised websites, designed to your unique requirements using the latest technologies.

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